UNTERNEHMENSFILME NACH MASS

SOCIAL MEDIA
B2B VIDEO MARKETING

75% of managers watch videos relevant to their job at least once a week and 2/3 of them visit the company’s website afterwards. Nowadays, videos are an extremely important way to reach decision-makers and acquire corporate customers. As a B2B target group is often smaller, B2B video marketing is especially worthwhile, because videos that are highly entertaining are still the quickest way to reach users on social media.

B2B customer case studies

The customer journey from experiencing a pain point to looking for a solution, right through to the resolution of the issue offered by your solution, is an example of traditional storytelling and can be communicated very well via a customer case study. This is why B2B customer case studies are an absolute staple among video marketing formats, because they are proof of your top-quality services. B2B customer case studies on social media follow the same storytelling principle, but they need to be much more entertaining than traditional case study videos. Customer case studies on social media always start with asking the right questions, with a highlight. They show unusual shifts in perspective, they are supported by animated data, facts and figures. They have engaging sound bites from your customers. They are filmed in a vertical format and allow your audience to interact directly with the video (surveys, quizzes directly in the video, etc.).

B2B explainer videos

B2B explainer videos allow you to get your point across in a short amount of time. You can help your audience understand products and services that require more extensive explanation using this type of video. Explainer videos can convey dry, complex topics in an entertaining way. We create explainer videos for your products and services that are less complex thanks to their coherent structure. We cut everything that could dilute your key message and include a call to action at the right spot to help you reach your customers.

B2B Livestreams

Livestreams are unique among video formats because they are exclusive in nature. Livestreams with experts in particular can provide first-hand knowledge and strengthen your connection to your B2B customers. But livestreams are also useful for internal communications. Do you want to provide training for your employees around the world? Then stream your training live via your internal communications tool (Facebook group, Microsoft Teams or Slack). We are right there beside you throughout your professional livestream.

WEBINARS

Webinars are the absolute pinnacle of video-based B2B inbound marketing. They help you win potential customers and, above all, new contacts that you can contact with an automation series after the webinar. Nowadays, marketing can be completely automated using marketing automation. By integrating CRM systems, web analytics, retargeting and automated email marketing, you can generate leads without any extra effort. However, to ensure that everything runs smoothly when generating leads through videos and the conversion rate is high at the end of the day, the first priority is to research the topic, give exciting keynote talks and carry out a webinar test without any hiccups. We support you throughout the process of designing your webinar and researching content, so you can always be one step ahead of the competition.

VR/AR B2B Videos

Virtual reality and augmented reality have long since found their way into B2B marketing and create personal experiences with products, for example virtual walk-in exhibition rooms or AR videos of industrial plants. Products that require extensive explanation of many technical details can be demonstrated and presented using VR/AR. We design suitable VR/AR videos for your industry and create a unique user experience for your B2B target group.

Videos with corporate influencers

Personal recommendations are particularly important in the B2B sector. Managers often share videos with their colleagues and thus become corporate influencers. If corporate influences share videos on social media, they become highly relevant recommendations for B2B contacts. According to the 2018 State of Inbound Marketing Report by HubSpot, 51% of managers trust recommendations from their B2B contacts. Corporate influencer videos are perfect for B2B as they can create reach, promote knowledge exchange and help build a community. However, before you make a video or host a livestream with a corporate influencer, you need to identify the relevant influencer and finetune your campaign. Our social media analysts help you choose your influencer and set up your campaign, as well as produce the video.

One thing is certain: B2B companies can no longer have a social media presence without videos. However, you need a social media video strategy. If you just wing it, you lose the most important asset on social media: the user’s attention. Our powerhouse team of storytellers creates video ideas geared to your target audience that are bound to grab their attention, as well as taking care of the entire production process.

WE’D BE HAPPY TO TALK ABOUT IT!

Do you want to optimize your social media content? Are you looking for a creative, reliable partner?

 

WE’D BE HAPPY TO TALK ABOUT IT!

Do you want to optimize your social media content? Are you looking for a creative, reliable partner?

 

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HOME           COMPANY           LEGAL NOTICE           PRIVACY
COPYRIGHT © 2020  ALL RIGHTS RESERVED

HOME           COMPANY
LEGAL NOTICE           PRIVACY
COPYRIGHT © 2020  ALL RIGHTS RESERVED

years in the market

successful productions

satisfied costumers

edit-suites

account managers

INTERNATIONAL VIDEO
PRODUCTION

Video production in Germany

Video production in India

Video production in China

Video production in Scandinavia

Video production in Russia

Video production in the USA

VIDEO CONTENT FORMATS

Image films

Trade show videos & reporting

Trade show teaser & Trade show loop

Portrait films

Video messages & business reports

Recruitment videos

Employer branding videos

Location portrait

Event film

Explainer films & explainer animations

EMPLOYEE
GENERATED
CONTENT

EGC Strategy

EGC Support

EGC Services

EGC Technology

CORPORATE
VIDEOS

Video production pharma sector

Video production energy sector

Video production NGOs

Video production science & research

IMAGE EDITING

Production & art buying

Media documentation

Media processing

SOCIAL MEDIA
CONTENT

Social Media Analysis

Social Media Video Strategy

Social Video Content

B2B Video Marketing

Video Advertising

Video Marketing for Social Media